Nintendo revs up Switch 2 production, targeting record-breaking first-year sales
Nintendo requested Switch 2 suppliers to produce 25 million units of the console by the end of March 2026, as the company is targeting record first-year sales of the gaming hardware, according to a Bloomberg report dated Oct. 17, 2025.
It seems like the corporation behind the Nintendo Switch 2 expects demand to rise during the winter holiday period and then remain steady into the new year.
As of Aug. 1, 2025, the Nintendo Switch 2 has sold 6 million units since its launch on June 5, 2025, while its predecessor saw roughly 4.7 million units sold in the first two months.
The main risks for the Nintendo Switch 2 remain from US tariffs that may affect the console’s pricing, and the company might need to follow Microsoft Gaming and Sony Entertainment in raising US prices of its consoles.
As of the time of writing, the Nintendo Switch 2 is 34th on the list of best-selling game consoles, while the Nintendo Switch, with a total of 153.10 million units sold, keeps third place behind only the Nintendo DS with 154.02 million and the PlayStation 2 with 160.63 million.